Design Leader Bridging
Vision and Execution
From brand storytelling to product design, I create experiences that connect with people and move businesses forward.
Hotjar
Behaviour analytical tool to track users
Hotjar
Behaviour analytical tool to track users
Sarah Cannon Research Institute
Lead UI/UX Designer for SCRI Hub, SCRI's proprietary trial management platform. I lead initiatives from research to delivery—interviewing users, shaping responsive workflows, and managing the design system—ensuring the product is intuitive, scalable, and aligned with business goals.
Audience Size
2000+ Users
Project Timeline
Ongoing
Sarah Cannon Research Institute
Lead UI/UX Designer for SCRI Hub, SCRI's proprietary trial management platform. I lead initiatives from research to delivery—interviewing users, shaping responsive workflows, and managing the design system—ensuring the product is intuitive, scalable, and aligned with business goals.
Audience Size
2000+
Timeline
Ongoing
Sarah Cannon Research Institute
Lead UI/UX Designer for SCRI Hub, SCRI's proprietary trial management platform. I lead initiatives from research to delivery—interviewing users, shaping responsive workflows, and managing the design system—ensuring the product is intuitive, scalable, and aligned with business goals.
Audience Size
2000+ Users
Project Timeline
Ongoing
Ramsey Solutions Global Team
Creating the experience for Ramsey Pros across campaigns, digital products, and retention initiatives. I secured stakeholder buy-in, designed and tested creative and product solutions, and led execution from concept through delivery—driving engagement, satisfaction, and measurable impact.
Revenue Produced
$50M+
Project Timeline
3 Years
Ramsey Solutions Global Team
At Ramsey, I oversaw the experience of Ramsey Pros across campaigns, digital products, and retention initiatives. I secured stakeholder buy-in, designed and tested creative and product solutions, and led execution from concept through delivery—driving engagement, satisfaction, and measurable impact.
Audience Size
250K+
Timeline
3 Years
Ramsey Solutions Global Team
Creating the experience for Ramsey Pros across campaigns, digital products, and retention initiatives. I secured stakeholder buy-in, designed and tested creative and product solutions, and led execution from concept through delivery—driving engagement, satisfaction, and measurable impact.
Revenue Produced
$50M+
Project Timeline
3 Years
Columbia Metropolitan Airport
Top-to-bottom rebrand of the CAE airport, implementing in it's facilities and throughout the airport's digital presence. I worked with multiple designers, writers, and other creative disciplines as I led meetings with government stakeholders to deliver the clean, updated look the airport wanted.
Audience Size
1M+ Yearly
Project Timeline
6 Months
Columbia Metropolitan Airport
Top-to-bottom rebrand of the CAE airport, implementing in it's facilities and throughout the airport's digital presence. I worked with multiple designers, writers, and other creative disciplines as I led meetings with government stakeholders to deliver the clean, updated look the airport wanted.
Audience Size
1M+ Yearly
Timeline
6 Months
Columbia Metropolitan Airport
Top-to-bottom rebrand of the CAE airport, implementing in it's facilities and throughout the airport's digital presence. I worked with multiple designers, writers, and other creative disciplines as I led meetings with government stakeholders to deliver the clean, updated look the airport wanted.
Audience Size
1M+ Yearly
Project Timeline
6 Months
Discover Atlanta Social Campaigns
Our team was tasked with showcasing ATL on a national stage. Partnering with the Atlanta Convention and Visitors Bureau, we created year-round campaigns promoting major events, local businesses, and regional talent—driving tourism through social and digital platforms over a 12-month span.
Audience Gained
1 Million +
Project Timeline
12 Months
Discover Atlanta Social Campaigns
Our team was tasked with showcasing ATL on a national stage. Partnering with the Atlanta Convention and Visitors Bureau, we created year-round campaigns promoting major events, local businesses, and regional talent—driving tourism through social and digital platforms over a 12-month span.
Audience Size
1 Million+
Timeline
12 Months
Discover Atlanta Social Campaigns
Our team was tasked with showcasing ATL on a national stage. Partnering with the Atlanta Convention and Visitors Bureau, we created year-round campaigns promoting major events, local businesses, and regional talent—driving tourism through social and digital platforms over a 12-month span.
Audience Gained
1 Million +
Project Timeline
12 Months
Results-based designer with
10+ Years
10+ Years
10+ Years
10+ Years
10+ Years
of experience
driving engagment
driving engagment
driving engagment
driving engagment
driving engagment
across multiple industries.
Background includes
global marketing initiatives
global marketing initiatives
global marketing initiatives
global marketing initiatives
global marketing initiatives
bringing in $50M in revenue,
building brand engagement,
and making startups to profitable.
Currently head-down
designing intuitive user experiences
designing intuitive user experiences
designing intuitive user experiences
designing intuitive user experiences
designing intuitive user experiences
at SCRI.
Results-based designer with
10+ Years
10+ Years
10+ Years
10+ Years
10+ Years
of experience
driving engagment
driving engagment
driving engagment
driving engagment
driving engagment
across multiple industries.
Background includes
global marketing initiatives
global marketing initiatives
global marketing initiatives
global marketing initiatives
global marketing initiatives
bringing in $50M in revenue,
building brand engagement,
and making startups to profitable.
Currently head-down
designing intuitive user experiences
designing intuitive user experiences
designing intuitive user experiences
designing intuitive user experiences
designing intuitive user experiences
at SCRI.
Results-based designer with
10+ Years
10+ Years
10+ Years
10+ Years
10+ Years
of experience
driving engagment
driving engagment
driving engagment
driving engagment
driving engagment
across multiple industries.
Background includes
global marketing initiatives
global marketing initiatives
global marketing initiatives
global marketing initiatives
global marketing initiatives
bringing in $50M in revenue,
building brand engagement,
and making startups to profitable.
Currently head-down
designing intuitive user experiences
designing intuitive user experiences
designing intuitive user experiences
designing intuitive user experiences
designing intuitive user experiences
at SCRI.
What I Do
I design digital products, campaigns, and brands that work—on time, on budget, and aligned with business and user goals.
Product & UI/UX
What I Do
I design digital products, campaigns, and brands that work—on time, on budget, and aligned with business and user goals.
Product & UI/UX
What I Do
I design digital products, campaigns, and brands that work—on time, on budget, and aligned with business and user goals.
Product & UI/UX
Skills
Skills
UX Design
UX Design
UI Design
UI Design
Product Design
Product Design
Consulting
Consulting
Design Systems
Design Systems
Front-End Development
Front-End Development
Workshops
Workshops
Design Sprint
Design Sprint
Interaction Design
Interaction Design
User Testing
User Testing
Usability Testing
Usability Testing
UX Research
UX Research
Leadership
Leadership
Mentoring
Mentoring
No-Code
No-Code
+ More
+ More
+ More
Experience
Experience
Sr. UI/UX Designer
Sr. UI/UX Designer
Sarah Canon Research Institute
Sarah Canon Research Institute
2024 - Current
2024 - Current
Senior Designer - Global
Senior Designer - Global
Ramsey Solutions
Ramsey Solutions
2020 - April 2024
2020 - April 2024
Senior Brand Designer
Senior Brand Designer
Sparkloft Media
Sparkloft Media
2019 - 2020
2019 - 2020
Contract Brand Manager
Contract Brand Manager
Gravy Solutions
Gravy Solutions
2019
2019
Visual Designer
Visual Designer
AnswerRocket
AnswerRocket
2018 - 2019
2018 - 2019
Lead Designer
Lead Designer
Leadercast
Leadercast
2015 - 2018
2015 - 2018